Making gift certificates

Modern marketing has a large enough set of tools to improve the effectiveness of any business. One such tool is the gift certificates. Today many people, choosing a gift your loved ones birthday or any other celebration, use gift certificates. This is not surprising, because a good certificate would be a great sign of attention and valuable present simultaneously, and most importantly, there is no need to rack their brains over what would be present and as a result make an unnecessary gift. Therefore, making gift certificates as business is a great type of entrepreneurship because many trading companies as well as companies from the fields of entertainment services now use them.

This certificate gives the opportunity to its possessor to obtain product or use a service company to commit a certain amount of it. It can be as personal, issued on a particular person without the right to make it available to others, and widespread use-any bearer. That the gift certificate remains unchanged, so this is written it on the exact amount of a purchase or service company it emits.

  • plastic card;
  • electronic certificate;
  • paper certificate.

Their production is different and requires different equipment.

Usually, this kind of gift certificates have a validity period-the period in which the holder can take advantage of the favorable terms to receive a product or service at a specified amount. Most often these terms range from three months to a year. You also need to know that such certificates do not give the opportunity to its possessor to obtain a monetary sum denominated in it instead of the registered goods or services.

In any business, you can use certificates?

Certificates of such a plan are successfully applied in the following business areas:

  • perfume shops (as separate products, and sets);
  • beauty clinics and saloons;
  • Jewelry salons;
  • tourist companies and companies providing services in the field of recreation;
  • stores selling computers and appliances;
  • gift shops and souvenir products.
Production of certificates will be great full business for entrepreneurs in large and medium-sized cities.

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Автор статьи: Максим Миллер - о авторе.
Бизнесмен, инвестор, финансовый консультант Facebook
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